Humble Beginnings-Alex Maccaw

We are feeling quite humble in our beginning.  Thanks to Alex Maccaw for writing this fabulous blog post.

Humble Beginnings

It’s easy to forget the humble beginnings that great companies start from, and it’s tempting to gloss over the fact that companies, now on the global stage, were once small projects with ugly designs and hacky implementations.

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Our Story is run by Anita Licis-Ribak and Agustin Schapira. Anita is an architect, photographer, musician, and all-around artist, and Agustin a computer scientist. They live in Amherst, Massachusetts, with their two kids, Martins and Teo.

It all started in March of 2009, when Anita was reaching an, ehem, rather respectable age. Because she has lived in several cities, countries, and continents, Anita has friends and loved ones scattered all over the globe. “Wouldn’t it be nice”, Agustin thought, “to find a way to get in touch with all those people and invite them to prepare a collective surprise for her on the day of the birthday?”.

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Paris, December 1795

I wake filled with thoughts of you. Your portrait and the intoxicating evening which we spent yesterday have left my senses in turmoil. Sweet, incomparable Josephine, what a strange effect you have on my heart! Are you angry? Do I see you looking sad? Are you worried?… My soul aches with sorrow, and there can be no rest for you lover; but is there still more in store for me when, yielding to the profound feelings which overwhelm me, I draw from your lips, from your heart a love which consumes me with fire? Ah! it was last night that I fully realized how false an image of you your portrait gives!

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